Overview

Create a custom, co-branded advertisement packaged in the "AWS is how" campaign, which includes promotion on AWS’ social channels, and the option to add paid media for increased reach.

The "AWS is how" campaign has expanded awareness of AWS solutions and innovation through the lens of our customers. Now, AWS Partners have an opportunity to be the focus of this campaign, showcasing the breadth and depth of our Partners working alongside AWS to build the future.

See how companies including Splunk, Ingram Micro, and Accenture have shared their stories:

Splunk

Ingram Micro Cloud

Accenture

Creative

Let’s Get Animated | Real Innovation + Imaginative Visuals

Animation helps videos standout and capture people’s attention in fun ways. Bring the story of your company’s innovation to life through colorful, animated visuals narrated by a human voice.

How the visual story works. We start off with your logo + the AWS logo as the “camera” pulls back to an animated scene as a voice over tells the story about your company’s innovation. The animated style will fill the screen and the voice over will tell your story with visuals to match.

Creating your own style. Each video will stand out in its own style unique to your company. Style choice can be anything from simple to detailed. Full animation to animated photography. Regardless of what style you choose, we’ll work closely with your brand team to implement your brand colors as a bold accent seamlessly over a base of our colors.



Benefits

In purchasing this sponsorship package, Partners will receive a 30-second custom animated video including:

  • Director & Storyboards
  • Post Production + Animation
  • Voiceover Artist
  • Shutterstock imagery & music track licenses
  • Edits with 3x aspect ratios for social: 16 x 9, 9 x 16, 1 x 1
  • Usage: worldwide, internet, social media channels only
  • Media: Videos will be posted once on each of our organic social channels including Facebook, Twitter, Instagram, LinkedIn, and YouTube – and optionally also through paid digital campaigns (see below for platform subscribership)
  • Website: Placement on the Get Animated | “AWS is how” website highlighting innovations driven by our Partners + AWS.
PACKAGES

Packages and Pricing

Tier 1

$200,000

Video deliverable and
promotion on AWS social
platforms and YouTube +
video posting to
"AWS is how" website

Tier 2

$250,000

Tier 1 benefits + paid digital campaign (~2M impressions)
(Paid programmatic campaigns customized to target audience and objectives)

Need to reach a global audience?

For an additional $25K, we will translate your video for an additional region. This includes translating the script into the region's preferred language, transcribing the script for closed captioning, and hiring a voice over artist for the new language.





Secure Your Video Now

Channel Reach

This opportunity includes promotion on the following AWS digital channels:







Register for the AWS Partner Network to connect with AWS sponsorship opportunities. This diverse, global network of 100,000+ businesses offers technical, marketing, and funding resources from AWS.





Have Questions? Email our team