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Overview

Get ready for
AWS Summit Online EMEA 2021 Sponsorship Opportunities

AWS Online Summits are virtual events that bring the cloud computing community together to connect, collaborate, and learn about AWS. Held in key regions around the world, they attract technologists from all industries and skill levels who want to discover how AWS can help them innovate quickly and deliver flexible, reliable solutions at scale.

AWS will host a pan EMEA online summit on June 9-10, 2021 with an estimated attendance of more than 100,000 attendees. Customers will be joining us online to seek solutions, content, and hands-on learning opportunities from AWS and our Partners.

Don’t miss this opportunity to take part in one of the leading cloud computing online events in EMEA this year.

Highlights

AWS sponsorships are the marketing platform to grow your business, and AWS Summit Online EMEA is the place to do it. Connect with a captive audience that are looking to deepen their engagement with AWS and AWS Partners and build your top of the funnel acquisition at scale.

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100,000+

Expected Attendees

Summit_icon

2

Day Event Experience

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80%*

Attendee Engagement

*Engagement rate is measured by average viewing time
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11M**

Impressions

**Based on EMEA Summit Online 2020
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48

Sponsorship Packages

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4.5/5**

CSAT Score

**Based on EMEA Summit Online 2020
Agenda

 

 

AWS Summit Online EMEA
June 9-10, 2021


100,000+ attendees expected across the 2 day event experience.
AWS Summit Online EMEA will have a single registration experience and the agendas for both customer facing days will be featured in joint demand generation efforts. EMEA Partner Summit will have a separate registration process.
Lead generation will take place across all 3 days



AWS Summit Online June 9-10


  • The EMEA Summit Online focuses on both the core AWS technical user audience and business audience, spanning all segments and industries across all EMEA markets
  • Summit sponsors will be promoted on the event homepage and will be featured inside the Partner Solutions Zone
  • Attendees will have the opportunity to browse sponsoring Partners by Solutions Area, Industry, Use Case, Competency or Workload
  • Sponsor content will be recommended to attendees via a matchmaking/recommendation engine, built around data captured from attendees during registration
  • Sponsored speaking sessions will be prominently featured on the sponsor session homepage carousel
  • Sponsors will receive contact information and lead source from attendees that opt-in to share their contact information with Sponsor

Partner Summit Day June 8


  • Partner Summit will take place a day before the EMEA Summit Online, with a focus on our EMEA Partners and prospective partners alike, offering content and activities designed to show how AWS Partners leverage AWS services to build solutions for customers, and help differentiate their business to reach new customers faster. The Agenda and further details for this event preceding the EMEA Summit Online will be communicated via our sponsorship enablement newsletter updates.
PACKAGES

Choose your
package

  • Platinum (Sold Out)

    $35,000


    • SPONSOR PRESENCE


      • Sponsor page with opportunity to include customize header banner, company description, welcome video and company URL
      • Upload up to nine (9) media and marketing materials to sponsor page within the event platform
      • Dedicated virtual meeting room for demos & presentations
      • 1:1 chat messaging capabilities on sponsor page within the event platform
      • Logo placement on event platform sponsor list page and event website. 
      • Opportunity to categorize oneself in up to five (5) partner solutions areas/industries/use cases/workloads

    • LEAD GENERATION


      • Unique link to sponsor page to share in your demand generation efforts
      • Access to registered attendee company list before EMEA Online Summit
      • Access to demographic audience reports pre and post event
      • Contact information from attendees who engage with sponsor content and who opted-in to share contact information with sponsors.
      • Opportunity to have sponsor content be displayed in attendee matchmaking/recommendation engine

    • SPONSORSHIP ENABLEMENT


      • Ability to Invite Customers & Prospects to Event via Sponsor Promotional Kit (eDM template, social media posts)
      • Access to an online Exhibitor Resource Center (ERC) & ongoing planning support

    • AWARENESS AND PROMOTION


      • Premier placement in Sponsored session carousel on EMEA Online Summit platform home page
      • AWS PR will evaluate and support the communication of high impact customer stories to key press.
      • Feature two (2) 15 sek bumper videos ads adjacent to AWS session content. Content to be approved by AWS
      • Feature two (2) banner ads placed across the EMEA Online Summit event platform
      • One (1) call to action push notification announcement to attendees
      • AWS Competency promotion on sponsor page within the event platform
      • Company Logo inclusion in AWS keynote
      • Company Logo included in pre and post event emails ( to be determined by AWS)

    • SPEAKING OPPORTUNITIES


      • One (1) 30-minute pre-recorded video simu-live (VOD) sponsor session . Video production included (An AWS SME will join your sessions as a co-host"
      • One (1) 15-Minute pre-recorded Demo Video to be included in the Partner Theatre and on sponsor page within the event platform

  • Gold (Sold Out)

    $25,000


    • SPONSOR PRESENCE


      • Sponsor page with opportunity to include customize header banner, company description, welcome video and company URL
      • Upload up to five (5) media and marketing materials to sponsor page within the event platform
      • Dedicated virtual meeting room for demos & presentations
      • 1:1 chat messaging capabilities on sponsor page within the event platform
      • Logo placement on event platform sponsor list page and event website. 
      • Opportunity to categorize oneself in up to three (3) partner solutions areas/industries/use cases/workloads

    • LEAD GENERATION


      • Access to registered attendee company list before EMEA Online Summit
      • Unique link to sponsor page to share in your demand generation efforts
      • Access to demographic audience reports pre and post event
      • Contact information from attendees who engage with sponsor content and who opted-in to share contact information with sponsors.
      • Opportunity to have sponsor content be displayed in attendee matchmaking/recommendation engine

    • SPEAKING OPPORTUNITIES


      • One (1) 15-Minute pre-recorded Demo Video to be included in the Partner Theatre and on sponsor page within the event platform

    • AWARENESS AND PROMOTION


      • Feature one (1) banner ad placed across the EMEA Online Summit event platform
      • Company Logo inclusion in AWS keynote
      • AWS Competency promotion on sponsor page within the event platform

    • SPONSORSHIP ENABLEMENT


      • Ability to Invite Customers & Prospects to Event via Sponsor Promotional Kit (eDM template, social media posts)
      • Access to an online Exhibitor Resource Center (ERC) & ongoing planning support

  • Silver (Sold Out)

    $9,500


    • SPONSOR PRESENCE


      • Sponsor page with opportunity to include customize header banner, company description, welcome video and company URL
      • Upload up to three (3) media and marketing materials to sponsor page within the event platform
      • 1:1 chat messaging capabilities on sponsor page within the event platform
      • Logo placement on event platform sponsor list page and event website. 
      • Opportunity to categorize oneself in up to two (2) partner solutions areas/industries/use cases/workloads

    • LEAD GENERATION


      • Unique link to sponsor page to share in your demand generation efforts
      • Access to demographic audience reports pre and post event
      • Contact information from attendees who engage with sponsor content and who opted-in to share contact information with sponsors.

    • SPEAKING OPPORTUNITIES


      • One (1) 10-Minute pre-recorded Demo Video to be included in the Partner Theatre and on sponsor page within the event platform

    • AWARENESS AND PROMOTION


      • AWS Competency promotion on sponsor page within the event platform

    • SPONSORSHIP ENABLEMENT


      • Ability to Invite Customers & Prospects to Event via Sponsor Promotional Kit (eDM template, social media posts)
      • Access to an online Exhibitor Resource Center (ERC) & ongoing planning support

  • Local Partner Showcase

    $4,000*

    Visible to attendees choosing to access event experience in French, Italian, Spanish, and German
    * Price per language

    • SPONSOR PRESENCE


      • Sponsor page with opportunity to include customize header banner, company description, welcome video and company URL
      • Upload up to two (2) media and marketing materials in local language to sponsor page within the event platform
      • 1:1 chat messaging capabilities on sponsor page within the event platform
      • Logo placement on event platform sponsor list page and event website
      • Opportunity to categorize oneself in one (1) partner solution area/industry/use case/workload

    • LEAD GENERATION


      • Access to demographic audience reports pre and post event
      • Contact information from attendees who engage with sponsor content and who opted-in to share contact information with sponsors.

    • SPONSORSHIP ENABLEMENT


      • Ability to Invite Customers & Prospects to Event via Sponsor Promotional Kit (eDM template, social media posts)
      • Access to an online Exhibitor Resource Center (ERC) & ongoing planning support

AWS Summit Online
Prospectus

Learn more about the value of sponsorship and the amplification that the AWS Summit Online platform provides in the full program prospectus.

View Full Prospectus



Ready to become a AWS Summit Online sponsor?

Sign Up Now



To learn more about AWS Training Partner Sponsorship, please contact us.

Contact EMEA sponsorship
FAQ

What you need to know before sponsoring

  • What are the eligibility criteria?


    AWS sponsorships are reserved for AWS Partners with some packages requiring AWS Tiers.
    Not an AWS Partner? Learn more here

    Platinum Gold Silver Local Partner Showcase
    *Price per language
    $35,000 $25,000 $9,500 $4,000*
    7 12 10 5 per language
    AWS Advanced, Premier or ISV Partners AWS Select Consulting
    Partners or above and ISV Partners    		 AWS Registered Partners & above All AWS Partners

  • How many sponsorship packages are available for EMEA Online Summit?


    Number of sponsorship packages is limited, sponsorship packages will be granted on first-come, first served basis.

  • How do I sign up to sponsor?


    When you’re ready to secure your sponsorship, complete the contract request form and a sponsorship agreement will be sent to you within 2 business days.


    Still have questions?


    Join a ‘Sponsorship Discovery Call’ - 25 Feb 2021 or March 4 2021– register here

  • Is there a discount for sponsoring multiple summits?


    Discounts are not available for 2021 AWS Summits sponsorships. AWS sponsorship packages are priced at fair market value with sponsorship package pricing reflecting the value of included benefits.

  • What AWS EMEA Sponsorship Rules & Guidelines do Sponsor need to comply with ?


    AWS EMEA Sponsorship Program Exhibitor Rules & Guidelines AWS reserves the right to request sponsor code of conduction changes if sponsor is found to be in violation.
    Please review also the Global Sponsorship Terms & Conditions

  • What AWS brand guidelines does the sponsor content need to comply with ?


    All sponsor branding, including presentations, videos and digital content will be held accountable to AWS Partner Marketing Guidelines. AWS reserves the right to request content changes and or the removal of digital content if in violation to the AWS Partner Marketing Guidelines

  • How can we deliver ‘customer first’ experience ?


    We are excited to be working with our partners to deliver our AWS Online Summit. To provide an experience that is focused on engaging our customers’, please be prepared for your content to be reviewed by AWS. We rely heavily on our partners to create the compelling content that will engage our shared audience.

  • How to create engaging content ?


    Content is key in an online environment. Consider if you have the assets: videos, whitepapers, case studies that you can showcase. If you don’t have these assets on hand we recommend you work with AWS preferred agencies for content development. This will require time and resource commitment from you to develop world class content to engage attendees.

Steps to Become an AWS Summit Sponsor

AWS sponsorships are the marketing platform to grow your business, and AWS Summit Online is the place to do it.

Become a Sponsor Today



Contact Us

Contact EMEA Sponsorship